Your Unique Value Proposition is also known as the Unique Selling Proposition. Do you know what it is? If you don’t, then you lack something crucial.
Free DIY Internet Marketing Lessons
Welcome to BrodNeil.com: Your Free DIY Internet Marketing Tutorial
Thank you for taking time to read this section. I really appreciate it.
It is my wish that you may learn and profit from this entire tutorial.
To cut the chase, I assume that you already have your offline (physical) business all set up.
If you haven't and yet plan to do so, you may get some ideas from SBA.gov. I suggest you check with your local authorities as well. Nevertheless, that link has practical and valuable information to learn.
If everything's set up or you'd simply like to proceed with the lessons, kindly understand that this free DIY Internet marketing tutorial is primarily for small businesses and startups.
Most small businesses and startups have very limited resources: time, manpower, and marketing budget. For this reason, I would like to keep each lesson short and simple. So that it can only take up an hour of your day at most (hopefully).
Yes, short and simple. I know small business owners and managers have tons to do other than Internet marketing.
So if there are things that we could do away in the process, we would surely do away with them to just keep the basics.
That is as long as the lessons can meet the following criteria:
Applicable (relevant or appropriate)
Practical (of or concerned with the actual doing or use of something rather than with theory and ideas), and
Effective (successful in producing a desired or intended result).
Another important point is that, this tutorial is for beginners. Otherwise, this may not be for you.
Nevertheless, if you like to tag along, you are very welcome.
As I walk you through the tutorial, I will also be creating a website from scratch.
This will help me identify the need from want. This is so we can stick with the primordial; that is the APE: Applicable, Practical, and Effective.
I don't want to appear like an expert here; I just want to share what I think is the best practice in Internet marketing --- that is applicable, practical, and effective for small business owners and managers.
In other words, these are the best practices to the basics of Internet marketing.
These lessons are accumulated and earned over the past 10 years or so. (I never thought it's this fast.)
In addition, training contractors and teams for years; I can guarantee that "learning a new thing is priceless. You won't know how fortunate you are until you realize that you're making a living out of what you've learned. And more than that, you are enjoying what you're doing. Life is an on-going learning and formation."
Good luck and enjoy.
Do you exactly know who your target audience or target customer are? Are they the right target audience or target customers for your business?
This is our Internet Marketing Criteria for Small Businesses and Startups; and we coined it as APE. In our lessons, we aim to meet the APE criteria.
The best practices in this page offers brief and practical tips in choosing a domain name. We are updating this page.
Here is what to look for before getting or choosing up for a server or web host subscription. May this server you well.