Last Updated: 2 months ago by BrodNeil

Advertisers May Now Use Pinterest’s New Shopping Tools

Pinterest introduces new capabilities that allow advertisers and brands to promote their products to Pinterest users. The launch is the latest move by the corporation to expand online shopping and advertising on its platform.

Pinterest’s new “slideshow for collections” tool automatically extracts products from brands’ catalogs and converts them into a “collections ad.” The company claims that this new function would make it easier for advertisers to create video-like material personalized to particular consumers.

They are also introducing a new tool called “merchant details” that will allow businesses to display their beliefs on their profiles. On the other hand, the “Idea Ads with paid partnership” feature is a joint partnership between creators and advertisers.

Key takeaways:

  • They hope to persuade customers to buy more things at once. According to the company, Pinterest shoppers have 85% larger baskets and spend twice as much per month as shopping on other platforms.
  • The company is also expanding its Verified Merchant Program to Austria, Brazil, Italy, Mexico, the Netherlands, Spain, and Switzerland, which helps users identify approved brands. 
  • These new capabilities are unsurprising, given that Pinterest has long been positioned as a source of inspiration that can lead to online purchases.

Read more: https://techcrunch.com/2021/10/06/pinterest-rolls-out-new-shopping-features-for-advertisers/


  • BrandPush - gets you featured on 200+ news sites. Go viral with massive exposure through the likes of Daily Herald, Fox40, Digital Journal, Benzinga, The Chronicle Journal, NewsMax, AP, and even through Bloomberg and MSN.
  • SimpleTraffic - drives real visitors to your website, blog, or affiliate link. Get started with 2500 free visitors on your 5 day free trial!
  • MediaServe - is a web hosting service that values free speech, providing content policies and support aligned with these values. It is also known as free speech web hosting.
  • Leaver - is a web hosting service tailored for conservatives, providing content policies and support aligned with conservative values --- conservative web hosting.
  • Pictory - Create videos QUICKLY from scripts, articles, videos, or other channels.

Discover more tools - See our recommended tools, software, and services.


Discover more tools - See our recommended tools, software, and services.