Advertising
Are you looking for ways to advertise your business? Check out our collection of articles on advertising. From tips on crafting the perfect ad to choosing the right media, we’ve got you covered.
The Pros and Cons of Google Smart Bidding for Your Business
Find out how to save time and improve your ad performance with Google Smart Bidding
Search Ads 360
Search Ads 360 is a search management tool that enables agencies and marketers to effectively manage some of the world’s most complex search marketing campaigns across numerous engines and media channels.
Google Ads
Google Ads is a Google-developed online advertising platform where advertisers can bid to have brief advertisements, service offerings, product listings, or videos displayed to web users. It can insert adverts in search engine results, such as Google Search, as well as on non-search websites, mobile apps, and videos.
Google Encouraging Advertisers to Work Directly with Third-Party Resellers, Such as Agencies
Google is cutting jobs & encouraging advertisers to work directly with agencies to reduce costs. In the past, they poached clients from these agencies, but it seems they will no longer do so.
Google shares 3 ways to create ads that will keep audiences engaged
Use the following insights and creative innovations to make engaging ads that will help drive your growth
Google Ads introduces 3 new app measurement tools to grow your business
These new tools will help you assess cross-platform conversions, improve your campaign performance with privacy-focused measurement, and adjust to changes in platform standards on iOS and Android.
Adding a Voice-Over on Your Google Ad Videos
Whether you are using YouTube or using videos you created in Google Ads, adding a voice-over is now a breeze.
Twitter Carousel Ads
Carousel Ads are a unique Twitter format that allows advertisers to have up to six swipeable, edge-to-edge images or videos in a single Tweet, all of which may be clicked to take users to a website landing page or app download page.
Apple’s App Tracking Transparency
The feature, which debuted in iOS 14.5, is designed to prohibit app developers from tracking your activities and selling such data to advertisers.
The Historical Query Data for Impressions without Clicks Is Now Included in the Google Search Terms Report
Advertisers now have access to additional data, but this is not a rollback of the September 2020 change that reduced search term reporting.
Do You Advertise Your Business on Google?
Google answers some of the burning questions about FLoC. Advertisers are anxious to know about some concerns. Will website remarketing still be available for advertisers in 2022? Will the advertisers’ ability to report on in-market audiences, affinity audiences, or placements be impacted? Source: https://www.searchenginejournal.com/google-answers-advertisers-floc-questions/399260/
AdRotate Review (WordPress Plugin)
While there are so many plugins available today, let us help you decide if AdRotate can make a great option for your WordPress monetization.
Why Adwords Ad Not Showing Because of Low Ad Rank Despite High Quality Score and Competitive Bid
This is a post about your Adwords Ad not showing because of Low Ad Rank despite having high quality score and competitive bid. What seems to be the problem?