Search Ads 360

person using macbook scopIO scaled 1

Search Ads 360 is a search management tool that enables agencies and marketers to effectively manage some of the world’s most complex search marketing campaigns across numerous engines and media channels.

Google Ads

person typing on a computer to open Google Ads

Google Ads is a Google-developed online advertising platform where advertisers can bid to have brief advertisements, service offerings, product listings, or videos displayed to web users. It can insert adverts in search engine results, such as Google Search, as well as on non-search websites, mobile apps, and videos.

Twitter Carousel Ads


Carousel Ads are a unique Twitter format that allows advertisers to have up to six swipeable, edge-to-edge images or videos in a single Tweet, all of which may be clicked to take users to a website landing page or app download page.

Apple’s App Tracking Transparency

pexels pixabay 4158 scaled 2

The feature, which debuted in iOS 14.5, is designed to prohibit app developers from tracking your activities and selling such data to advertisers.

Do You Advertise Your Business on Google?

digital marketing

Google answers some of the burning questions about FLoC. Advertisers are anxious to know about some concerns. Will website remarketing still be available for advertisers in 2022? Will the advertisers’ ability to report on in-market audiences, affinity audiences, or placements be impacted? Source: https://www.searchenginejournal.com/google-answers-advertisers-floc-questions/399260/

7 Ways to Get Ad-Clicks from Cold Traffic

Conversion Rate Optimization

If you are noticing that your traffic is going up but the interaction with things on your site is not increasing, then you might want to do a few things differently. You can get more ad clicks from cold traffic based on a few key things, like the color of the ad. You can also … Read more