Popcorn, a new startup, seeks to make work communication more entertaining and personal by allowing users to shoot brief video messages or “pops” on their phones. People can use it for any number of purposes in place of longer emails, texts, Slack messages, or Zoom calls.
While recording short-form videos is not new, most of these can be done in social media, which isn’t appropriate for a work environment.
- Popcorn allows you to make a short video and then distribute the URL to anyone.
- Popcorn could be helpful in a business networking situation where you’re trying to make the first contact with someone in your industry.
- The videos can be up to 60s long, intended to prevent people from rambling. If they don’t wish to appear on video, users can choose to record simply audio.