What is PageRank?
PageRank algorithm, also known as PR, is a system for ranking web pages.
It was developed by Larry Page and Sergey Brin at Stanford University in the late ’90s. PageRank was the basis Page and Brin created the Google search engine.
Is PageRank still a factor? Is Google still using it?
Yes, it is. However, it’s not the same PageRank as it was in the early 2000s. Until this day, Google relies heavily on link authority as much as it depends on the content.
If you are interested more in PageRank like its original PageRank formula, Google’s battle against link spam, internal linking, and about search engines without backlinks — read a comprehensive article at https://www.link-assistant.com/news/google-pagerank-algorithm.html.