The United Kingdom Has Published Rules for Video Sharing PLatforms Focused on Safety
Platforms that provide video-sharing services in the United Kingdom must adhere to new restrictions to protect users and children under 18 from harmful content such as hate speech and videos/ads that may promote violence against protected groups.
The guidance for platforms like TikTok, Snapchat, Vimeo, and Twitch was published by Ofcom, the country’s communications, broadcast, and internet content regulator.
- There is no set of rules that video-sharing sites must follow to protect viewers from being exposed to such content.
- However, several suggestions have been made, including clauses in terms and conditions, functionality such as the ability for uploaders to declare whether their content contains ads.
- Monitoring tech platforms’ compliance with the new guidelines will be a significantly new function of Ofcom. It will also serve as a preview of what’s to come under upcoming, much broader safety-focused digital rules.