AI Content Generation: Benefits and Drawbacks

Last Updated: 2 months ago by BrodNeil

As a business owner or marketing manager, you’re always looking for new ways to produce high-quality content quickly and efficiently. Have you thought of using an AI content-generation tool?

With the help of artificial intelligence (AI), you can automatically generate original content for your blog or website. But is AI-generated content worth using?
Let’s examine AI’s benefits and potential drawbacks to generating your business content.

What Is AI content generation?

If you’re like most people, you’ve probably heard of artificial intelligence (AI), but you may not be entirely sure what it is. AI is a branch of computer science that creates intelligent machines that can work and react like humans.

One exciting area of AI is Ai content generation. This is where machines create content, such as articles or videos.

This content can be used for various purposes, such as marketing or educational materials. 

So if you’re looking for a way to create high-quality content quickly and easily, then AI content generation may be the right solution for you.

How does AI content generation work?

Your goal is to always look for ways to improve your content marketing strategy. After all, great content is one of the most critical factors driving traffic to your website. But creating fresh, engaging content can be challenging, especially if you’re short on time or ideas. That’s where AI content generation comes in.

AI content generation is a process of using artificial intelligence to create original content. This can be done in several ways, but natural language processing (NLP) is the most common. NLP is a branch of AI that deals with understanding and generating human language. Using NLP, AI content generators can analyze a body of text and generate new content that is both relevant and interesting to readers.

The content can be used to improve your blog posts, social media posts, and even your website’s overall content strategy. AI content generation is worth exploring if you’re looking for a way to take your content marketing to the next level.

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Why use AI-generated content

ai content generation

1. Quick and easy content creation

One of the most significant benefits of using AI to generate content is that it’s quick and easy.

With AI, you don’t have to worry about coming up with ideas or writing the content yourself. All you need to do is give the AI system a topic to generate the content for you.

2. Cost effective

Another benefit of using AI to generate content is that it is cost-effective. You don’t have to pay a writer to create content for you.

Benefits of using AI for generating content

Here are some benefits of using AI for generating content:

1. Improved quality

AI can help improve the quality of your content by making it more accurate and error-free.

2. Increased efficiency

AI can help you create content faster and more efficiently.

3. Greater engagement

AI can help create more engaging and personalized content that will resonate with your audience.

4. Increased ROI

AI can help you generate more leads and conversions, resulting in a higher ROI for your business.

5. Smarter insights

AI can help you glean insights from your data that you would otherwise miss. If you want to improve your content and make it more engaging, consider using AI for content generation.

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Potential drawbacks of AI-generated content

As with any new technology, there are bound to be some potential drawbacks to using AI to generate content.

Here are a few of the potential drawbacks that you should be aware of:

  1. The quality of the content may not be as good as if a human wrote it.
  2. There may be redundancies in the content.
  3. The content may not be completely original.
  4. The content may be less engaging than if a human wrote it.
  5. The content may be less targeted than if a human wrote it.
  6. The content may be less personal than if a human wrote it.
  7. The tone of the content may be less personal than if a human wrote it.
  8. The content may be less relevant than if a human wrote it.
  9. There may be ethical concerns about using AI to generate content.

Tips for getting started with AI-generated content

If you’re new to using AI content generator, here are a few tips to get you started and grow your business:   

1. Understand what AI-generated content is.

AI-generated content is, quite simply, the content generated by a computer program. This can include anything from blog posts and articles to social media posts and product descriptions.

2. Know what you want to use AI-generated content for.

Before using AI-generated content, you need to know what you want to use it for. Are you looking to use it for lead generation? Are you looking to use it to improve your customer service?

3. Find the right AI-generated content provider.

Several companies offer AI-generated content services. Do some research and find the one that best fits your needs.

4. Implement AI-generated content into your marketing mix.

Once you’ve found the right AI-generated content provider, it’s time to use it in your marketing mix. Begin by incorporating it into your blog posts and articles. Then, start using it in your social media posts. Finally, use it in your customer service interactions.

5. Measure the results.

As with any marketing tactic, you need to measure the results of your AI-generated content strategy. Track your leads and customers to see if there is an increase.

Also, pay attention to your customer service interactions to see if there is an improvement. By following these tips, you can use AI-generated content in your business.

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FAQs with AI content generation

1. How can AI help content creation?

There are several ways that AI can help content creation. For example, AI can help to improve the quality of content by providing feedback on grammar, style, and tone. Additionally, AI can help generate new content ideas by analyzing data and trends. Finally, AI can help to distribute content more effectively by identifying the best channels and platforms for each piece of content.

2. What is the best AI content creator?

There is no “best” AI content creator, as there are many different ways to create AI-generated content.

Some popular methods include using natural language processing algorithms to generate text, using generative adversarial networks to generate images, and using reinforcement learning to create interactive experiences.

The best AI content creator for you will depend on your specific needs and goals.

3. Is there a free AI text generator?

Some free AI text generators may be basic and can only generate short, simple sentences. Others, on the other hand, maybe more sophisticated and capable of generating longer, more complex texts.

4. Which is better: an AI content generator vs. a human writer?

We have tested several AI content generators. Unfortunately, we have not yet found one to replace a good human writer.

These AI writing tools tend to be redundant. They can’t fully distinguish the context and thus repeat the same context in the article.

The main idea is that you use AI content generators to get content published at scale. Then human writers can put those pieces together. This way, you can produce more content and stay focused on the work that will deliver results versus starting from scratch.

Note, however, that scams in freelance writing cannot be disregarded if you are hiring freelance writers. Read Content Writing Scams: How You Can Spot and Avoid Them to know more about it.

These are the AI content-generation tools that have caught our attention to jumpstart our writing at scale:

Ultimately, it depends on the specific product in question and what you hope to use it for.

5. How is AI used in content marketing?

There are a few ways to use AI in content marketing. One way is through the use of chatbots. You can use Chatbots to answer customers’ questions or provide customer support. 

Additionally, you can use AI to generate targeted content for specific audiences. You can do this by utilizing data from social media platforms and other sources to understand what content is most relevant to a particular audience.

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Types of AI-generated content

There are several types of AI-generated content, including:

  1. Text: AI can generate text-based content such as news articles, blog posts, product descriptions, and social media posts.
  2. Images: AI can generate images using techniques such as Generative Adversarial Networks (GANs) and StyleGAN. These images can be used in various applications such as artwork, advertising, and product design.
  3. Videos: AI can generate video content by combining visual and audio elements. This technology is commonly used for creating deep-fakes, manipulated videos that appear authentic.
  4. Music: AI can generate music using machine learning algorithms. This technology is commonly used for creating background music for videos and podcasts.
  5. Chatbots: AI-powered chatbots can generate conversations with users, provide customer service, answer questions, and engage in small talk.
  6. Virtual Assistants: AI-powered virtual assistants like Siri, Alexa, and Google Assistant can generate personalized responses to user queries, set reminders, and automate routine tasks.
  7. Art: AI can generate art using neural networks and other algorithms. These art forms can range from abstract pieces to portraits and landscapes.
  8. Voice: AI can generate natural-sounding human-like voices using text-to-speech (TTS) technology. TTS can be used in virtual assistants, audiobooks, and accessibility tools for people with visual impairments to generate voiceovers for videos and podcasts. Overall, AI-generated content has a wide range of applications, and its usage is growing rapidly in various industries.

AI content generation tools are software applications that use machine learning algorithms, natural language processing (NLP), and deep learning techniques to generate human-like text content. These tools can create various types of content, such as articles, blog posts, social media posts, product descriptions, and more.

These tools analyze existing content and data to identify patterns and generate new content based on that analysis. They can also use pre-existing templates and structures to generate content that fits a particular format or style.

AI content generation tools can be helpful for businesses and individuals who need to generate large amounts of content quickly and efficiently. They can save time and resources by automating the content creation process and reducing the need for manual writing.

However, it is essential to note that the quality of the content generated by these tools can vary widely. While some AI content generation tools can produce high-quality, original content, others may have generic, unoriginal, or even inaccurate content. It is essential to carefully evaluate the output of these tools and ensure that the content meets the desired standards of quality and accuracy.

There are many AI content-generation tools available in the market today. Here are some of the most popular ones:


GPT-3 is a language model developed by OpenAI that can generate human-like text content. It can be used to create articles, stories, and even code.


Copy.ai is an AI-powered tool that can generate content for social media, marketing, and advertising. It uses natural language processing (NLP) to create original and engaging content.

Article Forge

Article Forge is a content generation tool that uses deep learning algorithms to create unique articles on any topic. It can produce high-quality content in just a few minutes.


Writesonic is an AI copywriting tool that can generate content for ads, social media, and blogs. It uses GPT-3 to create content that is engaging and compelling.


ContentBot is an AI content generation tool that can create articles, product descriptions, and social media posts. It uses machine learning algorithms to analyze and generate content based on the input.


Articoolo is an AI content creation tool that can generate articles on any topic. It uses natural language processing and machine learning algorithms to create unique and engaging content.


Wordsmith is an AI-powered writing platform that can generate articles, reports, and other types of content. It uses natural language generation (NLG) to create informative and engaging content.

AI Content Writer

The AI Content Generator plugin for WordPress is a powerful tool that can help you save time and effort in creating quality content for your website. With this plugin, you can generate unique and relevant articles, blog posts, product descriptions, and more, in just a matter of seconds.

The AI Content Generator uses advanced natural language processing algorithms to create high-quality content that is both grammatically correct and contextually relevant. You can customize the length of the content, the tone and style, and even specify certain keywords or phrases that you want to include in the text.

One of the biggest advantages of using the AI Content Generator plugin is that it can help you optimize your website for search engines. By generating keyword-rich content on a regular basis, you can improve your website’s visibility and attract more traffic from search engines like Google and Bing.

The plugin is also incredibly easy to use. Once you install and activate it on your WordPress site, you can simply enter your desired keywords or topic and let the AI do the rest. The generated content can then be edited or customized to your liking before publishing it on your site.

In addition to saving time and effort, the AI Content Generator plugin can also help you improve your writing skills. By analyzing the generated content, you can learn about common grammatical errors and improve your own writing style.

These are just a few of the popular AI content-generation tools available today. There are many other tools and platforms out there that offer similar features and capabilities.

More about AI-generated content

The primary obstacles encountered in AI tool

Even though AI content quality has improved, it seems like many people still experience problems with accuracy. According to fresh data, 63% of people reported bias and inaccuracies in AI-generated content as the biggest challenge.

We know this because authorityhacker.com surveyed 3,812 digital marketers to find out exactly how they leverage AI.

Source: https://www.authorityhacker.com/ai-survey/

Freelancers are utilizing AI bots to work on side hustles and earn more income

Six of the most popular gigs include the following:

  1. Pitch decks
  2. Book publishing
  3. Translating videos into more languages
  4. Article-writing
  5. Resume creation
  6. Moving-making

Source: https://www.businessinsider.com/list-6-generative-ai-side-hustles-to-boost-your-income-2023-2#creating-resumes-5

Google’s approach to AI-generated content: emphasizing quality and people-first content

Google has shared its approach to AI-generated content and emphasized the importance of producing high-quality content. This content should demonstrate expertise, experience, authoritativeness, and trustworthiness (E-E-A-T). Google’s ranking systems are designed to reward high-quality content regardless of how it is produced.

However, using automation or AI to manipulate search results violates Google’s spam policies. Google recommends that creators of AI-generated content should focus on creating people-first content that meets the E-E-A-T criteria to achieve success in Google Search. Evaluating content based on who, how, and why it is produced can help creators stay on track with Google’s guidelines.

Source: https://developers.google.com/search/blog/2023/02/google-search-and-ai-content?hl=en

A Twitter poll shows most SEOs won’t recommend using AI writer for clients 

With over 600 respondents, 66% said with they would not recommend an AI writer to their clients.  

Source: https://www.seroundtable.com/seo-poll-ai-writer-34774.html 

OpenAI’s new Text Classifier can detect AI-generated content

While it can help distinguish human-written or AI-generated text, it is not 100% accurate and not entirely reliable.

Source: https://www.searchenginejournal.com/openai-releases-tool-to-detect-ai-written-content/478085/


Overall, there are benefits and potential drawbacks to using AI-generated content for your business. However, AI may be the perfect solution for you if you’re looking for a quick and easy way to create high-quality content.

Are you looking to stay up-to-date with the latest digital marketing news for businesses? Look no further than BrodNeil.com! Our site offers a wealth of articles, tips, and resources on digital marketing so that you can keep your business ahead of the curve.

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Tara Mae Dela Cruz is a passionate writer and storyteller hailing from the Philippines. With a love for words and a vivid imagination, she weaves compelling tales that transport readers into captivating worlds. Her writing style is characterized by its lyrical prose and deep emotional resonance, drawing inspiration from her own experiences as well as the diverse cultures she encounters. Tara's work often explores themes of identity, family dynamics, and the power of human connection. When she's not writing, you can find Tara exploring new hiking trails or curled up with a good book, always seeking to broaden her horizons and find inspiration in the world around her.