Long-Tail Keywords: Find and Use Them for SEO

Last Updated on March 5, 2021 by Melody Reyes

Long-tail keywords may generate lower search volumes, but they tend to generate higher conversion rates. This is because long-tail keywords are more targeted compared with short-tail keywords. Converting visitors to paying customers with long-tail keywords depends on how you utilize it on your pages.

Consider the following questions:

  • What are long-tail keywords?
  • How common are long-tail keywords?
  • Why use long-tail keywords?
  • How to find long-tail keywords?
  • How to optimize your pages for long-tail keywords?

Takeaways:

  • Competition and intent are other important factors for keyword quality, aside from search volume.
  • Long-tail keywords have less competition.
  • Long-tail keywords have higher conversion rates.
  • Long-tail keywords include short-tail keywords.
  • Long-tail keywords are perfect for PPC.
  • Long-tail keywords are what Google wants.
  • Use long-tail keywords for H2/H3 headings to optimize your page for long-tail keywords.
  • Optimize anchor texts for internal and external links.

Read full post here from SEO PowerSuite: Long-Tail Keywords: Find and Use Them for SEO

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