Good news for Adword users who really have a business website aside from just making money out of ads.
New Rules of the Game
The new guidelines make clear that your “intent” as an advertiser is what really matters when they’re determining if you’re an arbitrager or not (bolding added by moi):
As of today, those guidelines state:
Google AdWords doesn’t allow the promotion of websites that are designed for the sole or primary purpose of showing ads. This practice of promoting sites where the main purpose is to get users to click on ads is called arbitrage.
via PPC BlogAdwords to Adsense Arbitrage: A Tutorial ~ PPC Blog.