Why Adwords Ad Not Showing Because of Low Ad Rank Despite High Quality Score and Competitive Bid

December 3, 2019August 14, 2017 by BrodNeil

This is a post about your Adwords Ad not showing because of Low Ad Rank despite having high quality score and competitive bid. What seems to be the problem?

How to Set Target CPA per Keyword Level in Adwords

December 3, 2019July 26, 2017 by BrodNeil

This is a workaround to set the Target CPA per keyword in Adwords by separating keywords at the Ad Group level. Check it out.

Modified Broad Match

December 19, 2019September 14, 2013 by BrodNeil

Hopefully all advertisers can get a taste of this new keyword targeting feature which rolled out in UK and Canada already: Modified Broad Match. Get a good read from Google’s official blog: Inside Adwords.

ATM: Adwords Triangulation Method

December 19, 2019September 12, 2013 by BrodNeil

4 Tactics to ATM:

Target users that have a commercial intent.
Anchor your ad in the most profitable position.
Create ads with the best combination of click through rate and profitability.
Test like crazy.

By Dan Thies

SocialProfitLive.com/webinars/#thies

Notes for PPC Users

December 19, 2019August 27, 2013 by BrodNeil

Sometimes people need a push or a pull to be reminded of what can work better than the usual. Here are some tips that can remind you on how to take advantage of your PPC campaigns.

They might be a little too broad for those looking for specifics or details. But this is good for those who just need a poke and a reminder.