Email marketing is a great opportunity for small businesses to build relationships with customers, create brand loyalty, and generate sales.  While it takes time and effort, email marketing can be very effective when you know how to do it right.  Read 5 Fundamentals of Successful Small Business Email Marketing You Need to Know (And How […]

The frequency of sending emails could either build or break your relationship with your clients. Your subscribers may find your emails interesting and timely, but they may also find it annoying that they decide to opt-out. The latter is not something you want, right? So how often should you email your clients? The common scenario […]

Prevent your welcome email from landing in your subscriber’s spam folder. It is also advisable that you do not get too boring or too aggressive with your email title. So how is your welcome email subject line going to be for your new subscribers? Read The Blueprint’s 23 Welcome Email Subject Lines for Your New […]

Email marketing remains to be one of the most effective ways to build your brand and retain customers even if you are operating a small business. There are many tools and services you can use to help you with email marketing, but it is important to choose one that will help you create highly engaging […]

Are you planning on ditching your email marketing campaigns, because you think it’s dying or maybe even dead? Well, you may have to think again. According to statistics, email marketing still remains to be the best way to attract and retain customers. Incredibly, it performs even better than social media when it comes to engagement. […]